2008 Agency Report Card
Sitrick & Company is still the go-to firm on the west coast for executives or celebrities whose reputations are in crisis....
02 October, 2008
“Mike Sitrick, Paris Hilton’s New Best Friend” From Gawker
At the end of last week, as the chaos swirled over which network would land the post-jail interview with Paris Hilton, and for how much money, and which network was denying most stridently that it had offered her cash, Hilton's new "crisis manager" Mike Sitrick gave a statement...
25 June, 2007
“Out for Blood? Who You Gonna Call?” From BusinessWeek
Julie Roehm’s legal and public-relations strategy may seem hyperaggressive. Besides suing Wal-Mart for wrongful termination, the former marketing star has accused its top officers of violating the company’s conflict-of-interest rules. Now Roehm has hired Michael Sitrick, whose Los Angeles public-relations firm is known for going atomic on opponents,...
25 June, 2007
2007 Agency Report Card
Sitrick & Company is still the go-to firm on the west coast for executives or celebrities whose reputations are in crisis...
26 March, 2007
How I Did It: Michael Sitrick Tells Inc. Magazine
When bad things happen to a company--a bankruptcy filing, a CEO's messy divorce, a proxy fight--Michael Sitrick is the public relations guy who gets the call....
01 January, 2007
THE LIST: MICHAEL SITRICK
Sitrick’s Century City firm perfected the field of crisis public relations. He controls reportorial access to troubled actors and warring financiers alike....
01 December, 2006
THE WEST 100
L.A.’s king of crisis PR. His firm has handled press for the Archdiocese of Los Angeles during the pedophile priest scandal. He helped Stanley Gold and Roy Disney fight Michael Eisner....
13 August, 2006
CALL MIKE SITRICK
Fled the scene of an accident? At war with Page Six? Taking on the most powerful man in Hollywood? Addicted to painkillers? Accused of molesting children? Call Mike Sitrick....
01 July, 2006
2006 Agency Report Card
It’s hard to imagine anyone who works for Sitrick & Company ever getting bored....
20 March, 2006
2005 Agency Report Card
Sitrick & Company approaches a public relations challenge in much the same way a lawyer approaches a trial: it does its due diligence, researches the client and the issue, develops a strategy and then presents its case to the target audience the way a lawyer presents his or...
20 March, 2005